With the integration of ChatGPT and Siri, you can expect a rapid transition to voice search. Here’s how to make Siri talk your language.
Digital Marketing
How SMBs can EEAT Better and Improve Google Search Results
The algorithm may change (and change. And change), but these core four principles should remain foundational to your SEO strategy.
Digital Marketing
Why Google May Have Just Deindexed Your Website (and how to keep it from happening)
Google’s algorithm just got another update — and it’s out to penalize sites with poor-quality content. Find out if your website’s in danger or in the clear.
Digital Marketing
Mastering Digital Lead Generation in 2024: Techniques and Practices That Drive Success
Profitable leads have always been elusive. But new technologies, techniques, and strategies can help you maintain lead-gen momentum and fuel your SMB’s growth.
Digital Marketing
The AI Revolution in Email Marketing: Predictions for 2024 and Strategies for Small and Medium-sized Businesses
AI tools are ready NOW to help you execute more effective email campaigns that strengthen customer relationships and drive revenue gains. Learn how your SMB can put them to work.
Digital Marketing
Embrace the Unsubscribe: Why It’s OK When People Opt Out of Your Email Campaigns.
Unsubs can feel like harsh rejection, but they’re actually sweet opportunities to boost the ROI of your email marketing.
Digital Marketing
Is B2B Email Marketing Dead in 2023?
It’s a question on every marketer’s mind. And while the short answer is “no,” the strategies and tactics that REALLY work may not be the ones you’re used to using.
Digital Marketing
Harnessing AI for Marketing Content: Successes and Shortcomings
There’s no turning back the AI revolution. Let’s take stock of how ChatGPT and other AI tools are helping with marketing content — and where YOU still have a critical role to play.
Digital Marketing
HubSpot’s New AI Content Writer: 7 Big Advantages for SMB Marketers
Learn how this time- and money-saving tool can deliver the compelling, converting, multi-channel content your brand needs — at unheard-of scale.
Digital Marketing
Dr. Strangeblog or: How I Learned to Stop Worrying and Like ChatGPT Well Enough
ChatGPT can crank out better-than-good-enough content at scale. But excellence only comes when you apply your human touch.